Starbucks Environmental Scan - 1141 Words

Starbucks Environmental Scan Starbucks is a company in which purchases and roasts high quality whole bean coffees and sells them along with fresh, rich-brewed, Italian style espresso beverages, a variety of pastries and confections, and coffee-related accessories and equipment (starbucks.com). During my environmental scan in which took place at the Starbucks on the corner of Fair and Newport across the street from vanguard, I noticed many things in which where never brought to my attention in prior stays and visits at Starbucks; such as the many social groups in which choose to have their meetings at Starbucks. Thus in this essay we will discuss things in which many people do not really notice when going to Starbucks. The first†¦show more content†¦Even with me, even though I was only there for a little more than an hour they all were talking and joking around with me as if they have knew me for months and did not just meet me that day. Thus through my experience it seems as if Starbucks has the best employees when it comes to interaction with there customers. Also all of the staff members seem as if they all like each other, because they all work very well together and it seems as they are having a fun time while they are at work, since they all get along and joke with each other. When it comes to whether people take there drinks to go or drink them in the store, on the most part it seemed as if everyone that got a drink stayed and drank there drinks in the store. The reason why most people where getting drinks and staying at the store was because most of the people in which came during that time where college students and they where all having there study groups inside since it is worm and quiet. Also when people came to Starbucks most came in a group and keep conversation within there group, but then there was the occasional person in which came by themselves but in that case they either took there drink to go or they had a book with them in w hich they sat down and read it while having a cup of coffee. On a side note something that I realized is that Starbucks is known world wide as a place in which you can come get a cup of coffee andShow MoreRelatedEnvironmental Scan Paper1497 Words   |  6 PagesEnvironmental Scan Paper MGT/498 December 10, 2014 Dr. Pamela Linden Environmental Scan Paper Environmental scanning plays a critical role in the strategic management planning process. The environmental scan provides important information, which may be useful in forecasting changes for the future. 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